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Want to learn how successful businesses use marketing to increase revenue, share and profitability? In an increasingly competitive market, marketing skills are vital to help organizations stand out, win customers, build loyalty and sustain long term impact and returns. This business and management course will help you understand the role of marketing and introduce you to the latest tools to help create value and competitive advantage for an enterprise. In an exciting age where innovation and new business models are required to stay ahead of competitors, we explore how new players in a market can achieve impact through marketing, providing you with unique insight to even apply within your own business venture. Learn how to build a compelling value proposition, establish presence in a market, and compete effectively against rivals. Learn how marketers use segmentation, targeting, positioning, branding, design, pricing, channels and integrated marketing communications to win against competitors, attract customers and build brand loyalty. No previous knowledge of marketing is needed. All you need is an open-mind and the ability to think creatively. Categories:
Starts :
2017-10-02 |
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AlternativesIf you know any alternatives, please let us know. PrerequisitesIf you can suggest any prerequisite, please let us know. Certification Exams-- there are no exams to get certification after this course --If your company does certification for those who completed this course then register your company as certification vendor and add your exams to the Exams Directory. | ||
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