Courses tagged with "Business & Management" (103)

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Starts : 2017-05-01 in 4 days
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edX Free English Business & Management Communication CurtinX EdX

Want to learn how to get people to engage with your brand, but not sure where to begin?

Digital technology has rapidly evolved in the last decade, and so too has the way people communicate. Businesses can no longer rely solely on traditional business models to build brand awareness.

In today’s interconnected, hyperaware world, brand awareness and brand engagement are synonymous. We are in the age of digital brand engagement, where brands need to participate in, and inspire, a two-way conversation with their consumers.

This course will teach you about this shift and how it has altered the way brands communicate with their audiences. You will learn about the challenges of managing a digital brand and how rich and compelling content, combined with digital distribution, are integral to brand engagement.

This course is part of the CurtinX MicroMasters Credential in Marketing in a Digital World that is specifically designed to teach the critical skills needed to be successful in this exciting field. In order to qualify for the MicroMasters Credential you will need to earn a Verified Certificate in each of the five courses.

Starts : 2017-05-01 in 4 days
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edX Free English Business & Management DelftX Design EdX

Are you a design practitioner eager to become more strategic? Are you a business professional who wants to become more innovative? In this course, made by the world’s first strategic design school, you’ll follow the lead of big successful companies who already create new business opportunities and spark innovation by practicing design.

This course will introduce you to a hands-on design approach for finding new business opportunities. You will experience first-hand how design can be of value for your organisation. You’ll be challenged to create your own concepts that generate new business opportunities.

This course is produced by the same team that created the Strategic Product Design master programme at TU Delft, one of the oldest and most established programmes of strategic design in the world. Moreover, industry experts will help bridging design practice and business theory in a way that is unique in the present educational landscape.

 

LICENSE

The course materials of this course are Copyright Delft University of Technology and are licensed under a Creative Commons Attribution-NonCommercial-ShareAlike (CC-BY-NC-SA) 4.0 International License.

Starts : 2017-05-01 in 4 days
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edX Free English Business & Management DelftX EdX

Do you want to start or grow your own business, go international, or avoid bankruptcy? 

In this business and management course, you will learn the key steps to take to design or innovate your own business model. You will learn about the trade-offs to be made, and the design issues that are critical for a viable and sustainable business model. 

This course will help you answer questions like, "How do I create a simple business model in a structured way?" and "How do I engage my users and how do I create value for my customers as well as revenue for my company?"

 

LICENSE

The course materials of this course are Copyright Delft University of Technology and are licensed under a Creative Commons Attribution-NonCommercial-ShareAlike (CC-BY-NC-SA) 4.0 International License.

Starts : 2017-05-01 in 4 days
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edX Free English Business & Management DelftX EdX

The world is changing rapidly and full of uncertainties. The future success of a business model depends on how well it is adapted to changing circumstances. Do you want to become aware of the relevant developments in technology, markets and society? And understand how this affects your business?

This business and management course will teach you how to stress test your business model. You will learn how to identify the relevant trends and uncertainties and how they impact your business model. You will analyse the strong and weak parts of your business model and look for opportunities to make your business model more robust and future proof.

You will learn through real-world examples from well-known companies and interact with fellow entrepreneurs. By the end of this course, you will be able to stress test your own business model to analyse its future success.

 

LICENSE

The course materials of this course are Copyright Delft University of Technology and are licensed under a Creative Commons Attribution-NonCommercial-ShareAlike (CC-BY-NC-SA) 4.0 International License.

Starts : 2017-05-02 in 5 days
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edX Free English Business & Management ChalmersX Economics & Finance EdX

Logistics and supply chain structures can be found in virtually any system. A supply chain is a complex environment with a multitude of forces and variables with various degrees of dependence. Unforeseen events are frequent and in order to achieve a competitive supply chain, constant supervision is needed.

In this business and management course, you will learn methods that are used to master control of supply chains, including how to forecast demand, how to determine the best order quantity for procurement, how to plan capacity and production and much more."

Many of the topics in the course will be illustrated using real companies and real logistics professionals as logistics is not a theoretical subject – it exists all around us – everywhere.

This MOOC is based on a widely popular university course that will give you a working knowledge on supply chain operations that can be applied in your organisation. By the end of this course, you will be able to better control and master your organisation’s system.

Regardless of your industry or organisation type, the concepts and methods from this course will help you become a logistics and supply chain professional. You will never look at a hotel breakfast buffet, a loading bay, a warehouse, a factory, an emergency room or even at a fast food restaurant the same way again…

Starts : 2017-05-02 in 5 days
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edX Free English Business & Management EdX MITx

You Can Innovate prepares you for the MIT Global Entrepreneurship Bootcamp!

The bootcamp is a one-week, intensive entrepreneurship education program that challenges you to start a company in 5 days. The Bootcamp offers you the unique opportunity to be mentored by MIT faculty and MIT alumni entrepreneurs and investors as you begin your new entrepreneurial journey

This course is not only for those planning to attend the Bootcamp, this course will teach you how to develop your ideas for innovative ventures whether you continue to the Bootcamp or not.

We’ll let you in on a secret. Innovation happens everywhere. More often than not, it is about ordinary people solving problems that matter to them personally. This could be you.

Examples of user innovation are infinite. A surfer created the GoPro to take “selfies” while surfing. A student came up with Dropbox after forgetting his flash drive. Two broke entrepreneurs rented out their living room to help pay rent, and Airbnb was born. They’ll share their paths to startup success.

Taught by Eric von Hippel, the founding scholar of user innovation, this course will help you think about what problems you should choose to solve and how to share your innovations with others.

This course is terrific for:

  • Aspiring entrepreneurs searching for ideas for innovation;
  • Inveterate inventors searching for ways to diffuse their innovations;
  • Entrepreneurship educators looking for practical methods for meaningful ideation.  

You Can Innovate has also been valuable for policymakers who work to energize the innovation ecosystems in their regions and for innovators within established companies working to anticipate or, better, productively engage with disruptive innovations.  

If you are applying to the MIT Global Entrepreneurship Bootcamp through this course, please enroll in the Verified Certificate track and apply to the Bootcamp at bootcamp.mit.edu by January 31, 2017, the cost of the certificate for this course will go towards the cost of the Bootcamp. The next Bootcamp occurs on March 25–31, 2017.

In the Verified track, the MIT course team composed of Faculty, Teaching Fellows, and Alumni Mentors, will review, grade and provide feedback on your assignments.  In the Verified track you will also be enrolled in weekly review and discussion sessions.  

You can innovate.

Starts : 2017-05-02 in 5 days
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edX Free English Business & Management EdX MITx

Entrepreneurship 101 prepares you for the MIT Global Entrepreneurship Bootcamp!

The bootcamp is a one-week, intensive entrepreneurship education program that challenges you to start a company in 5 days. The Bootcamp offers you the unique opportunity to be mentored by MIT faculty and MIT alumni entrepreneurs and investors as you begin your new entrepreneurial journey.

This course is not only for those planning to attend the Bootcamp. If you have a business idea and don't know how to move forward, this course will help you immeasurably whether you continue to the Bootcamp or not.

As you’ll learn in this course, to go from idea to business, you’ll need a paying customer. Sound daunting? It’s OK – there is a systematic methodology for you to get a paying customer. Specifically, upon completion of Entrepreneurship 101, you’ll have the skills to:

  • Conduct Market Segmentation
  • Select your Beachhead Market
  • Develop an End User Profile
  • Calculate your Total Addressable Market Size
  • Understand your Customer Persona

Entrepreneurship 101 is based on case studies of MIT startup companies and their founders. Through them you’ll get exposed to innovations in mobile apps, 3D printing, power electronics, international development, watchmaking, and more. In the process you will learn how to interview potential customers, understand the crucial difference between top-down and bottom-up market analysis, and develop a strategic framework for deciding what markets to pursue for your product or service.

This course is particularly useful for:

  • Corporate entrepreneurs building a new product line;
  • Scientists and engineers commercializing a new technology;
  • Entrepreneurs whose innovations have created radically new markets.

This course is equally valuable to educators, particularly former entrepreneurs, who are beginning to teach entrepreneurship. In addition, the course is relevant for policymakers who work to energize the innovation ecosystems in their regions.

If you are applying to the MIT Global Entrepreneurship Bootcamp through this course, please enroll in the Verified Certificate track and apply to the Bootcamp at bootcamp.mit.edu by January 31, 2017, the cost of the certificate for this course will go towards the cost of the Bootcamp. The next Bootcamp occurs on March 25–31, 2017.

In the Verified track, the MIT course team composed of Faculty, Teaching Fellows, and Alumni Mentors will review, grade and provide feedback on your assignments. In addition, we will review and provide feedback on your business plan, which has been a frequent and emphatic request for in the past that we are now excited to meet. In the Verified track you will also be enrolled in weekly review and discussion sessions.

Finally, it is great to take Entrepreneurship 101 as a team, for the course will give you a common framework to make decisions, laying the foundation for your long-term success.

Image: Marius Ursache

Starts : 2017-05-03 in 6 days
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edX Free English ANUx Business & Management Data Analysis & Statistics EdX

There is no shortage of advice on how to communicate, but knowing which advice to pay attention to, and how to apply the right communication strategy to achieve a given objective, or even to avoid making things worse, is not easy.

Evidence-based business communication focuses on evaluating the evidence in support of different communication strategies, and guiding managers to identify the best strategy for different communication objectives. Using the evidence-based management (EBM) framework, this communications course provides learners with the tools to evaluate the quality of their communication efforts.

The communications skills developed in this course are particularly valuable for those interested in pursuing a marketing or communications role, marcomms professionals emerging leaders, established managers, and entrepreneurs.

This course is part of the Evidence-Based Management MicroMasters Program.

Starts : 2017-05-04 in 7 days
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edX Free English Business & Management Economics & Finance EdX IIMBx

When you complete this course, you will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with introductory finance notions of risk and return, we examine qualitative concepts such as market efficiency and valuation.

These tools should enable you to build valuation models for common stocks. Through this process, you will also learn how professional financial analysts should evaluate companies. The course is suitable for students seeking eventual employment with a brokerage company, investment company or financial services company with responsibilities in evaluating and selecting equity securities for investment portfolios.

Starts : 2017-05-04 in 7 days
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edX Free English Business & Management DelftX EdX Engineering

Underestimating project complexity is widely accepted as one of the major causes of project failure. Based on international benchmarking activities (Merrow, 2010), we know that an average of 40% of projects do not deliver what they promised; for megaprojects in the oil and gas industry this figure is even worse (Ernst&Young, 2014).

As with most external factors, many of the causes and consequences of complexity are difficult to avoid or control. When dealing with complexity, standard practices in the field of project management often overlook the inherent uncertainties linked to the length and scale of engineering and infrastructure projects and their constantly changing environments. The situation is exacerbated by rapidly evolving technologies and social change.

Attempts to overcome these challenges by simply trying to reduce their causes is not enough.

In this course, you will learn our approach to mastering complexity, focused on front-end development and teamwork, which will help you develop the skills you need to make timely actions in order to tackle complexities and improve your chances of project success. You will learn how to enhance your own capacities and capabilities by ensuring you have the necessary balance of complementary skills in your team.

Project success starts with recognizing the main drivers of complexity, which can be highly subjective and highly dynamic. In this course, you will learn to identify what makes a project complex and how to perform a complexity assessment.

Examining the elements of a project (such as interfaces, stakeholders, cultures, environment, technology, etc.) and their intricate interactions is key to mastering complexity.

You will analyze these elements in the context of your own project. Then, based on our complexity framework, you will identify the complexity footprint of your project and use it to adapt your management processes. With personalized guidance and feedback from our world-class instructors, you will learn how to recognize what competencies you need to develop and how to adapt your management style accordingly, not only to improve project performance but also to enhance your decision-making capacity.

This course has been designed by TU Delft’s international experts on Project Complexity, and is based on more than 60 years of practical experience as well as relevant research in the field. “We see projects still fail and there is a need to do things differently. That’s what this course is about: delivering the best practices for project execution based on our state-of-the-art research.” – Professor Hans Bakker.

Starts : 2017-05-09 in 12 days
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edX Free English Business & Management CatalystX Communication EdX

What separates a successful leader from a mediocre one? In this course, you will learn what successful 21st-century leaders look like and how you can adopt their inclusive leadership style. Using research and best practices, as well as stories from great leaders and everyday people, you will practice empowerment, accountability, courage, and humility—key leadership skills linked to inclusive, successful teams. Throughout the course, you will meet people like yourself, who want to be the best leaders they possibly can by incorporating inclusive leadership into their everyday lives. With short quizzes and compelling case studies, you will refine your skills each section. Most importantly, you will apply your new leadership skills through exciting real-life exercises. At the end of the course, you will create a Personal Leadership Plan that will help you continue to develop your skills, knowledge, and awareness in your quest to become a successful, inclusive leader. 

Starts : 2017-05-09 in 12 days
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edX Free English Business & Management CatalystX Communication EdX

What does it take to inspire others, promote a novel idea, or even have a difficult conversation? How can you position yourself as a leader through inclusive communication? How do you know that the message you are intending to send is what is being received? Join Catalyst experts to explore this topic and the important role communication plays in inclusive leadership.

All too often, we struggle to communicate effectively—particularly with others who are different from us in some way. This course will show you how the most effective communication utilizes the inclusive leadership mindset of Empowerment, Accountability, Courage, and Humility and guide you on how to use that mindset yourself. Through research and real-world examples, you will learn strategies to enhance your communication skills and approach. Topics will include understanding dialogue processes, debunking everyday communication myths, testing assumptions, listening, expressing yourself authentically, and communicating across differences. With short quizzes, compelling case studies, and engaging videos, you will develop knowledge in each section and share your experience with other learners.

Throughout the course, you will create a plan of action to help apply the strategies learned in this course to your work and other parts of your life.

Starts : 2017-05-09 in 12 days
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edX Free English Business & Management CatalystX EdX

Do you ever struggle to manage work and the rest of your life? You are not alone. Men and women all over the world are trying to figure out the impossible work-life “balance” and instead achieve success in all parts of their lives. Join Catalyst experts to learn the importance of inclusive leadership in creating flexible—and productive—work environments. Through research and real-world examples from a variety of situations, you will learn strategies for managing workplace flexibility, and you will learn how you have the power as an individual, a team member, or a leader to make positive change. You will understand the value of a flexible work environment and see what sets successful flexible workers and managers apart. With short quizzes, compelling case studies, and engaging videos, you will build your knowledge each section and share your experience with other learners on topics such as communication, technology, myth busting, challenges, and solutions. Throughout the course you develop a Personal Work-Life Plan to help apply the strategies taught and effectively manage your own work and life responsibilities or that of others.

Starts : 2017-05-10 in 13 days
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edX Free English Business & Management DartmouthX EdX

In this course, part of the Retail Management Professional Certificate program, you will learn the four key components of the retail business:

  • Demand forecasting,
  • Inventory management
  • Assortment planning
  • Pricing decisions

You will learn about the different challenges that retailers face and have the opportunity to explore methods and techniques available to address these challenges. You will also have access to simulation tools to better internalize the concepts.

The course will take a hands-on, problem driven approach that will help you understand and put into practice the concepts you learn. At the end of the course you, will be able to make better decisions at every step of the retail process.

We have designed this course to suit a wide variety of participants, from retail owners and store managers, to undergrad business majors or specialists in retail. 

Starts : 2017-05-11 in 14 days
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edX Free English Business & Management Economics & Finance EdX IIMBx

In order for a manager to effectively perform their role they must have an understanding of accounting information, as accounting systems generate information that is used by both internal and external stakeholders

Having a good understanding of accounting allows managers to communicate with the finance department, bankers, suppliers and even tax authorities.

In this finance course, you will learn how to read and understand financial statements. You will learn all relevant and important terms as they relate to the three financial statements - balance sheet, income statement and cash flow statement. Subsequently, you will develop the capability to analyze business performance through financial statements. You will see how the performance of any organization is impacted by four fundamental drivers of profitability - asset management, cost management, leverage management and tax management.

In the second part of the course, you will learn how to manage costs. We will cover product costing, budgeting , budgetary control and cost analysis for decision making.

Successfully completing this course will transform you into a manager who is confident while discussing and handling accounting and financial matters in the workplace, and help you as you move forward in your managerial career and take on senior roles.

Starts : 2017-05-15 in 18 days
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edX Free English Business & Management DelftX EdX Engineering

Many of today’s global challenges require tech-driven solutions -- climate change, the growth of the world population, cyber security, the increasing demand for scarce resources, digitalization, the transition from fossil fuels to renewable energy. With this in mind, it is no surprise that one fourth of the CEOs of the world’s 100 largest corporations have an engineering degree.

Solving these global problems requires leaders who, in the first place, are comfortable with technology, models and quantitative analyses -- Leaders who see systems instead of isolated problems. However, simply understanding technology is not enough. Successful leaders today must have both the ideas and the know-how to put these ideas into action by working collaboratively with others, winning their hearts and minds.

We need leaders who know how to seize opportunities in a networked world, and can mobilize people and other stakeholders for large-scale change. Leaders who lead fulfilling lives and who are able to move themselves and others from the ‘me’ to the ‘we’. Leaders who are long-term oriented and who deliver economic profit, while also making positive contributions to society and the environment. We call these leaders ‘sustainable leaders’.

This course has three parts:

  •  In the first part, you will explore the context that leaders are facing, building an understanding of the complexities of global and business challenges. You will discover the ambiguities and the many stakeholders that leaders must consider when making their choices. You will get a sense of effective leadership practices.
  • In the second part, you will discover your “who am I” through personal and group exercises. You will create a “Personal Charter” that can serve as a life-long guide, helping you, as a leader, to make important choices in your personal and professional life.
  • In the third part, we will bring the knowledge of the context and yourself together. We will translate the insights of this course into a leadership model and you will discover what sustainable leaders do. We will offer you frameworks to help you make your own career choices. We will finally help you to ‘sell’ yourself as a leader.

 

License:

The course materials of this course are Copyright Delft University of Technology and are licensed under a Creative Commons Attribution-NonCommercial-ShareAlike (CC-BY-NC-SA) 4.0 International License.

Starts : 2017-05-15 in 18 days
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edX Free English Business & Management ColumbiaX Computer Science Data Analysis & Statistics EdX Engineering

Machine Learning is a growing field that is used when searching the web, placing ads, credit scoring, stock trading and for many other applications.

This data science course is an introduction to machine learning and algorithms. You will develop a basic understanding of the principles of machine learning and derive practical solutions using predictive analytics. We will also examine why algorithms play an essential role in Big Data analysis.

Starts : 2017-05-15 in 18 days
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edX Free English Business & Management ColumbiaX Computer Science Data Analysis & Statistics EdX Engineering

The Internet of Things is rapidly growing. It is predicted that more than 25 billion devices will be connected by 2020.

In this data science course, you will learn about the major components of the Internet of Things and how data is acquired from sensors. You will also examine ways of analyzing event data, sentiment analysis, facial recognition software and how data generated from devices can be used to make decisions.

Starts : 2017-05-15 in 18 days
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edX Free English Business & Management ColumbiaX Computer Science Data Analysis & Statistics EdX Engineering

This course is part of the Microsoft Professional Program Certificate in Data Science.

This statistics and data analysis course will pave the statistical foundation for our discussion on data science.

You will learn how data scientists exercise statistical thinking in designing data collection, derive insights from visualizing data, obtain supporting evidence for data-based decisions and construct models for predicting future trends from data.

Starts : 2017-05-15 in 18 days
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edX Free English Business & Management EdX ThunderbirdX

In this business and management course, you will learn how to achieve organizational success through positive and growth focused employee management.

You will learn current strategies for managing people in a complex, volatile global context. Starting with the basics of achieving optimal team success and the importance of managing both task and process. You will also focus on the characteristics found among high performing teams, as well as characteristics needed for success in exceptional genius/virtuoso, virtual and multicultural teams. You will also examine how to shape others’ behaviors in a global environment via basics of operant conditioning, the “3 Rs” and reward design.

Additionally, the course explores the concept of culture as applied to organizational and location-based perspectives. You will examine personal experiences of workplace change, concepts and strategies for overcoming resistance and managing change. Relating in a multicultural environment, you will also explore strategies for balancing generosity and productivity, as well as how to avert, evaluate and overcome conflict among employees.