Courses tagged with "Journalism" (136)

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Starts : 2004-09-01
9 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

15.616 is an introduction to business law which covers the fundamentals, including contracts, liability, regulation, employment, and corporations, with an in-depth treatment of the legal issues relating to breakthrough technologies, including the legal framework of R&D, the commercialization of new high-technology products in start-ups and mature companies, and the liability and regulatory implications of new products and innovative business models. There is extensive attention to national and international intellectual property protection and strategies. Examples are drawn from many industries, including information technology, communications, and life sciences.

Note: This course used to be numbered 15.648.

Starts : 2004-02-01
9 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

Much of 15.617 focuses on mergers and acquisitions (M&A), and the law-sensitive aspects of financial services and financial markets. The course is designed to be an introduction to business law that covers the fundamentals, including contracts, liability, regulation, employment, and corporations. This class also provides an in-depth treatment of the law of finance.

Starts : 2003-02-01
12 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This course is designed to give students an introduction to the law-sensitive aspects of Mergers & Acquisitions (M&A). In Module I, we examine the legal implications of key roles and deal structures, and walk through some of the issues that would typically arise in a simple and friendly transaction. We also give a class to the legal issues arising in LBOs and the legal concerns of financial sponsors more generally, and another class to employment-related issues, including those relating to managers facing unsettled circumstances.

In Module II, we look at a variety of complications, including those that arise in the friendly or unfriendly purchase of a publicly-held company; deals involving distressed and hi-tech companies; antitrust concerns; allegations of misconduct by management or board members; and deals involving non-U.S. companies.

Starts : 2003-02-01
11 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This course is about both the design and execution of human resource management strategies. This course has two central themes: (1) How to think systematically and strategically about aspects of managing the organization's human assets, and (2) What really needs to be done to implement these policies and to achieve competitive advantage. It adopts the perspective of a general manager and addresses human resource topics (including reward systems, performance management, high-performance human resource systems, training and development, recruitment, retention, equal employment opportunity laws, work-force diversity, and union-management relationships) from a strategic perspective.

Starts : 2002-09-01
10 votes
MIT OpenCourseWare (OCW) Free Closed [?] Business Infor Information environments Information Theory Journalism Nutrition

This course is designed to provide you with a competitive advantage in negotiation. You will learn and practice the technical skills and analytic frameworks that are necessary to negotiate successfully with peers from other top business schools, and you will learn methods for developing the powerful social capital you will need to rise in the executive ranks of any organization.

In this course, you will learn to successfully face the challenge of negotiating materially rewarding deals while also building your social capital. You will work with training materials on leadership and relationship building that have been used with over 200 principals and partners in international professional service firms (40% were non-US nationals), and a social capital assessment tool used by these executives to receive feedback from senior partners and over 2000 clients. In addition, you will have the opportunity to participate in a lunchtime workshop on "Leadership and Emotional Intelligence" led by an executive coach, Charles Wolfe of Charles J Wolfe Associates.

Overall, this course is designed to enhance your ability to negotiate within the context of an ongoing relationship. As a manager, consultant, or professional service provider you will negotiate with your counterparts, team members, clients, and subordinates on an ongoing basis. Further, in today's less hierarchical organizations, you will be forced to negotiate with others to get your work done. Every time a project falls behind, critical new information is uncovered, or the competitive landscape of your industry changes, you will need to renegotiate tasks, plans, goals, or fees with your key stakeholders.

In sum, we will focus both on the analytic tools necessary to become a highly successful negotiator and on the relationship building skills necessary to negotiate deals that will enhance your social capital, your ability to lead others, and your book of loyal clients.

Starts : 2008-02-01
16 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This seminar will cover the multi-disciplinary theoretical and empirical foundations of research on work, employment, labor markets, and industrial relations. We begin by tracing the historical development of theory and research in the field, paying special attention to how the normative premises, concepts, and methodological traditions of industrial relations compare to those of other disciplines that contribute to the study of work and employment relations. Then we will review a number of current theoretical and policy debates shaping the field. This will be followed by a series of modules introducing different disciplinary perspectives used to study work and employment issues today. Emphasis will be given to recent research from different industries that illustrate the mix of methods—field work, qualitative and quantitative data collection and analysis, etc.—we encourage in this field of study.

Starts : 2002-02-01
11 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

Our objective in this course is to introduce you to concepts and techniques related to the design, planning, control, and improvement of manufacturing and service operations. The course begins with a holistic view of operations, where we stress the coordination of product development, process management, and supply chain management. As the course progresses, we will investigate various aspects of each of these three tiers of operations in detail. We will cover topics in the areas of process analysis, materials management, production scheduling, quality improvement, and product design.

To pursue the course objective most effectively, you will have to:

  1. Study the assigned reading materials.
  2. Prepare and discuss cases, readings, and exercises in class.
  3. Prepare written analyses of cases.

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Starts : 2004-02-01
15 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This half-term course introduces students to problems and analysis related to the design, planning, control, and improvement of manufacturing and service operations. Class sessions involve explaining concepts, working examples, and discussing cases. A wide range of topics are covered, including: process analysis, quality management, supply chain design, procurement, and product development. Toward the end of the course, students work in teams to manage a virtual factory in a web-based simulation exercise.

Starts : 2013-02-01
14 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This course provides students with concepts, techniques and tools to design, analyze, and improve core operational capabilities, and apply them to a broad range of application domains and industries. It emphasizes the effect of uncertainty in decision-making, as well as the interplay between high-level financial objectives and operational capabilities. Topics covered include production control, risk pooling, quality management, process design, and revenue management. Also included are case studies, guest lectures, and simulation games which demonstrate central concepts.

Starts : 2004-02-01
10 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

The doctoral seminar 15.764 focuses on theoretical work for studying operations planning and control problems. This term's special topic, "Customer-Driven Operations," considers how a number of companies have succeeded in focusing their operation systems on the customer. The class reviews the quantitative models and theoretical tools underlying some of the customer-driven operational practices of these cutting-edge companies. Students will read and present research papers on topics such as distribution systems, short life-cycle product management, and forecast evolution models.

This MIT OpenCourseWare site is dedicated to the memory of Bhuwan Singh, a member of the class.

Starts : 2010-09-01
10 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

15.768 Management of Services: Concepts, Design, and Delivery explores the use of operations tools and perspectives in the service sector, including both for-profit and not-for-profit organizations. The course builds on conceptual frameworks and cases from a wide range of service operations, selected from health care, hospitality, internet services, supply chain, transportation, retailing, food service, entertainment, financial services, humanitarian services, government services, and others.

Starts : 2010-09-01
11 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

15.769 Operations Strategy provides a unifying framework for analyzing strategic issues in manufacturing and service operations. Students analyze the relationships between manufacturing and service companies and their suppliers, customers, and competitors. The course covers strategic decisions in technology, facilities, vertical integration, human resources, and other areas, and also explores means of competition such as cost, quality, and innovativeness.

Starts : 2004-06-01
23 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This course covers organizational, strategic and operational aspects of managing Supply Networks (SNs) from domestic and international perspectives. Topics include alternative SN structures, strategic alliances, design of delivery systems and the role of third party logistics providers. Many of the activities exchanged among enterprises in a SN are of a service nature, and the final output is often a combination of tangible products and services which the end-customer purchases. A series of concepts, frameworks and analytic tools are provided to better understand the management of service operations. Guest speakers share their experiences in managing SNs and services. Restricted to MIT Sloan Fellows in Innovation and Global Leadership.

Starts : 2002-09-01
5 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

This seminar will explore the purposes and development of Technology Roadmaps for systematically mapping out possible development paths for various technological domains and the industries that build on them. Data of importance for such roadmaps include rates of innovation, key bottlenecks, physical limitations, improvement trendlines, corporate intent, and value chain and industry evolutionary paths. The course will build on ongoing work on the MIT Communications Technology Roadmap project, but will explore other domains selected from Nanotechnology, Bio-informatics, Geno/Proteino/Celleomics, Neurotechnology, Imaging & Diagnostics, etc. Thesis and Special Project opportunities will be offered.

Starts : 2015-09-01
15 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

 This course helps students develop skills in marketing analysis and planning, and introduces key marketing ideas and phenomena, such as how to deliver benefits to customers and marketing analytics. It presents a framework for marketing analysis and enhances problem solving and decision-making abilities in these areas. Material relevant to understanding, managing, and integrating marketing concepts in managerial situations, from entrepreneurial ventures to large multinational firms, and to consulting are presented.

Starts : 2002-09-01
12 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

The 15.821 and 15.822 Sequence

Marketing research may be divided into methods that emphasize understanding "the customer" and methods that emphasize understanding "the market." This course (15.821) deals with the customer and emphasizes qualitative methods (interviews, focus groups, Voice of the Customer, composing questions for a survey). The companion course (15.822) deals with the market and emphasizes quantitative methods (sampling, survey execution, quantitative data interpretation, conjoint analysis, factor analysis).

The methods covered in 15.821 are often used in the "front-end" of market research project, whose second-stage is a quantitative survey. The quality of information gathered in the second-stage is greatly enhanced in this way.

15.821 is designed for the nonspecialist, e.g., someone planning a career in general management, product or project management, R&D, advertising, or entrepreneurship. 15.822 teaches analytical techniques that are standard in consulting or marketing research, and is ideally suited for students planning careers in those fields.

Starts : 2002-09-01
5 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

Marketing research may be divided into methods that emphasize understanding "the customer" and methods that emphasize understanding "the market." This course (15.822) deals with the market. The companion course (15.821) deals with the customer.

The course will teach you how to write, conduct and analyze a marketing research survey. The emphasis will be on discovering market structure and segmentation, but you can pursue other project applications.

A major objective of the course is to give you some "hands-on" exposure to analysis techniques that are widely used in consulting and marketing research factor analysis, perceptual mapping, conjoint, and cluster analysis). These techniques used to be considered advanced but now involve just a few keystrokes on most stat software packages.

The course assumes familiarity with basic probability, statistics, and multiple linear regression.

Starts : 2003-02-01
12 votes
MIT OpenCourseWare (OCW) Free Business Infor Information environments Information Theory Journalism Nutrition

The course is aimed at helping students look at the entire marketing mix in light of the strategy of the firm. It is most helpful to students pursuing careers in which they need to look at the firm as a whole. Examples include consultants, investment analysts, entrepreneurs, and product managers.

Objectives

  1. Identify, evaluate, and develop marketing strategies.
  2. Evaluate a firm’s opportunities.
  3. Anticipate competitive dynamics.
  4. Evaluate the sustainability of competitive advantages.

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